Leadfeeder Alternatives: 7 Options and 2026 Pricing, Compared

Leadfeeder is one of the most established company-identification tools, now operating under the Dealfront umbrella. It reads your website traffic, matches IP addresses to companies, and shows you which businesses visited and what they viewed. For a lot of teams it was the first proof that anonymous traffic contains real pipeline, and that is not a small thing.

The reasons teams shop around are structural rather than complaints about quality. Three of them come up repeatedly, and each is visible on the pricing page itself.

The price band rises as the tool works better

Every paid Leadfeeder tier is banded by the number of companies identified per month. Discover spans roughly €79 to €309 a month on annual billing depending on the band; Activate spans €369 to €729; Scale spans €599 to €2,089. The advertised entry price is a floor, not a price. A quarter where your marketing works is a quarter where your identification bill moves up a band, which is a reasonable way to charge, and an uncomfortable one to budget for.

Company caps, and what the free tier really is

Lite is genuinely free and permanent, but it caps at 100 identified companies a month and keeps only 7 days of visitor history. Seven days means you cannot look at a quarter, cannot see whether an account came back, and cannot build a report. It is a working demo of the product rather than a plan a team can run on, which is fair enough, as long as you plan for it rather than discovering it in week two.

Identification is not engagement

Leadfeeder tells you a company visited. It does not answer that visitor’s question, capture their email, or qualify them. The rest of the workflow (chat, capture, scoring, routing) is still yours to assemble and pay for. For teams with a staffed sales development function that is exactly the right division of labour. For a three-person B2B company, the feed arrives and nothing happens to it.

The EU-data question, stated carefully

Several alternatives below are European companies (Leadinfo and Snitcher are Dutch, Albacross is Swedish) and European buyers often prefer a vendor whose processing sits inside the EU. We will not grade anyone’s GDPR posture from a pricing page, and neither should you: read each vendor’s own DPA and sub-processor list. Note that IP-to-company matching is company data, not personal data, right up until a tool starts resolving individuals. That distinction is where the compliance conversation actually happens.

Read directly from leadfeeder.com/pricing on 16 September 2026. Leadfeeder publishes its rate card in euros, quotes paid tiers as a monthly figure under annual billing, and charges roughly 30% more for month-to-month. Every paid tier is banded by identified-company volume, so the range column below is the published span from the lowest band to the highest.

Three things to take from that table. The headline "from €79" is the bottom band of the entry tier, which tops out near four times that. Activate (the tier Leadfeeder marks most popular, and the first carrying verified contact enrichment, intent filtering, and CRM automations) starts at €369 a month, a different conversation from €79. And Scale is annual-only, so moving up to it also means committing for a year.

All paid tiers include a 14-day trial with no card, so the honest way to price your own case is to run it, count the companies you actually identify, and read your band off the table rather than the headline.

Every price below was read off the named vendor’s own pricing page on 16 September 2026. Where a vendor publishes nothing, the cell says "not published"; we have not substituted a third-party estimate or a number from a review site.

If what you want from Leadfeeder is the feed and nothing else, two vendors publish a lower entry price for the same shape of product.

Snitcher prices purely by identified-company volume, with no feature tiers to navigate: $49 a month for up to 50 company IDs, $69 for 51-100, $99 for 101-250, rising to $529 at 4,001-5,000, with custom pricing above that and around 30% off annually. Unlimited team members on every band. That is the most legible rate card here: one axis, no gating.

Albacross starts at €59 a month billed annually (€84 monthly) for up to 100 identified companies, with Professional at €149 annual (€213 monthly) covering up to 500. Its Organisation tier, which is where the larger volumes and the deeper CRM integrations sit, publishes no price and is annual-billing only. Albacross is Stockholm-built with genuinely strong European IP coverage, which matters because most identification databases skew American.

Both are feeds. Neither answers a visitor’s question or captures a lead. If your objection to Leadfeeder is the price rather than the product category, these are the two to trial first.

Leadinfo is a Dutch tool priced in euros, with a toggle for GBP, USD, and DKK. Starter is €69 a month billed annually (€99 monthly) for up to 100 identified companies; Scale is €159; Pro is €359, with both upper tiers spanning up to 5,000 companies. A 14-day trial, no card.

Leadinfo is also where Visitor Queue went: as of 16 September 2026 the Visitor Queue pricing page returns a 301 redirect to leadinfo.com. If Visitor Queue was on your shortlist because someone recommended it a year ago, that shortlist entry is now a Leadinfo entry, and the migration question is somebody else’s to answer.

Worth noting Leadinfo’s own framing on its pricing page: it prices by unique companies identified monthly, which it describes as roughly 30% of website visitors. That is a rare piece of vendor honesty about coverage, and it is a useful sanity check on anyone quoting you a much higher figure.

RB2B changes the unit of identification. Instead of "a company visited," it aims to tell you which person visited (name, LinkedIn profile, sometimes a work email) pushed to Slack.

Verified 16 September 2026: a free plan with 150 monthly resolutions, Starter at $79 a month for 300, Pro at $149, Pro+ at $199. Contact-level identification is on Pro and Pro+ only, and additional domains are $99 a month each, up to five.

The coverage numbers are on RB2B’s own pricing page and they are refreshingly blunt: contact-level site identification is US-only at 15-20% coverage, while company-level runs 35-45%. So the person-level promise resolves roughly one US visitor in six. If most of your pipeline is American and your motion is individual outbound, one in six is worth having. If you sell into Europe or Asia, that traffic is invisible to the person-level layer entirely.

Two tools in this comparison are not really Leadfeeder substitutes so much as larger systems that happen to include identification.

Factors.ai wraps account identification in marketing analytics and attribution. Lite is $199 a month after a free trial (5,000 tracked users, 1,500 identified companies, 3 seats); Basic is $6,000 a year, Growth $20,000, Enterprise $30,000 and up. The extra money buys attribution: which campaign produced the visit and what it was worth. If you just want a list of companies, it is a lot of platform to carry.

Warmly is the most expensive option here by a wide margin: $10,000 a year for AI Web-Deanonymization, $20,000 for Inbound Chat, $30,000 for AI Inbound Autopilot, all from 10,000 credits a month, with quarterly billing at $4,875, $6,500, and $9,750. It is the only vendor besides PageFox that bundles chat with identification, and its top tiers add autonomous AI agents, priced for funded teams, not a self-serve shortlist.

PageFox takes a different position from every feed above: a feed alone is half a workflow. Getting one good lead from it still takes five tools and three people. PageFox gives you AI agents that get you more qualified leads. Knowing that an example company, Acme Corp, is on your pricing page is useful; answering Acme’s question, catching the enquiry and following up is the part that creates pipeline.

• Visitor Agent: knows which companies are on your site, where it can resolve one, and what they viewed. It can run with no visible chat at all.
• Chat Agent: answers from your own site content, so visitors get grounded answers rather than generic ones.
• Enquiry Agent: catches every form and email enquiry and replies fast.
• Lead scoring with signals you can see: why a lead is High or Medium priority, not just a number.
• Research, Writer and Follow-up agents (rolling out now): find the right person at companies that fit, with a verified email, write in your voice and follow up from your own mailbox. Nothing goes out to new people unless you approve it.

Pricing is public, with a free plan to start; current plans are on the pricing page. Paid plans include the chat, enquiry and scoring work that Leadfeeder users typically buy separately. For the method behind company identification, read how to identify website visitors.

Where PageFox is not the right choice, stated plainly. It identifies companies, not people, so a US-only team committed to person-level outbound should look at RB2B. It does no multi-touch attribution, so an analytics-stack buyer should look at Factors.ai. It is not a bulk prospect database to export; if you want a big list to work yourself, that is Leadfeeder’s Activate tier or a dedicated data vendor. And PageFox is a young product from a small team; if you need a decade of enterprise procurement history behind the logo, Leadfeeder has it and we do not.

Ignore the feature grids for a moment and answer one question: what will your team actually do within an hour of a high-intent company appearing on your site?

1. You have a sales team and a working outreach process, and you just need the list: Snitcher if you want the cheapest legible rate card, Leadinfo or Albacross if your traffic is European, Leadfeeder if you want the incumbent and the integrations are already built.
2. Your market is US-only and your reps work individual people: RB2B, with your eyes open about one-in-six person-level coverage.
3. You are buying identification as one input to marketing analytics and attribution: Factors.ai.
4. You have an annual software budget and want the inbound motion orchestrated for you: Warmly.
5. You are a small team, nobody is going to work a feed by hand, and you want AI agents to answer the visitor, catch the enquiry and work the lead: PageFox, starting on the free plan.
6. Your traffic is mostly European, your volumes are modest, and Leadfeeder’s Discover tier already covers you at its lowest band: stay on Leadfeeder. It is a mature product and switching costs are real.

Whichever you pick, hold every vendor to the same standard. No tool identifies all your traffic. Person-level claims are geography- and coverage-limited everywhere. Any match rate quoted without a denominator and a method is marketing, not measurement. And a banded price is a forecast, not a number. Work out what your third band costs before you sign, not after.

Most of these tools have a free tier or a 14-day trial with no card. Run two on your real traffic for a fortnight and count identified-and-relevant accounts rather than raw matches. That fortnight will tell you more than this page can.